February 8, 2010

Business Development and Volunteering

One of the greatest ways to meet fascinating people is through volunteering.  Besides the great effect that volunteering has on the community that you live in, you can develop real and long lasting relationships with the people on committees and boards.

The fact of the matter is people to business with people.  If you can hang out with other individuals that you have a volunteer initiative in common with and are passionate about, a lot of fantastic things can happen.  You strengthen your community, building strong relationships and on the side you probably will find that  you will use the services of some of the people you have gotten to know and visa versa.

There is a podcast dedicated to this topic that has just been launched located at http://www.otterideas.com/podcasts.  So if you were thinking of ways to expand your reach and give back to your community, this podcast is for you.

February 2, 2010

Strive for the best

Starting February 12th, the top athletes of the world will be center stage showing what they have to offer in terms of their sport and leaving nothing back.  These are the winter Olympic games!

They have trained harder than hard.  They have invested everything they have into their passion.  They play to win.

Does this sound like anyone you might know?  An entrepreneur perhaps?

I am fortunate to be on my way out west next week to experience the spirit that surrounds the games.  It is my first trip for 2010 and what a way to start the new year.

While I would never profess that I know what they go through to achieve the levels of greatness that they have to qualify for these games, I firmly believe that entrepreneurs share a lot of the qualities that these athletes possess.

Some qualities include:

  • Dedication
  • Mental strength to overcome obstacles
  • Commitment
  • Sacrifice
  • Passion
  • Gratitude

I am hoping to reenergize, gain further inspiration from the athlete’s performances and come back even more empowered to help small businesses through Otter Ideas.

I will be reporting from Vancouver hopefully through vlog so that you can catch the same spirit of the games and bring that energy into your business.

January 19, 2010

Meeting and Quote Preparation

We have just published a free podcast online at http://www.otterideas.com/podcasts/ to find out about how you can get more out of meetings that you are involved in as well as getting a few tips on how to quote more efficiently and accurately.

As a small business owner it was important that I maximized my time.  Over the years I have learned from many business people how to prepare for and ensure that meetings are very fruitful.  As well through my experiences of talking with many prospects interested in getting web sites, I devised a document that helped me keep my conversation on track, asked all the necessary questions and in turn cut down my quoting time because I had all the answers I needed from just that one meeting.

If you find that your time is valuable and want to learn how to make the most of it, this podcast is for you.

http://www.otterideas.com/podcasts/

Enjoy!

January 14, 2010

Overview on Blogging

We have just updated our free business podcast listing to include a brief overview on why you would want to consider blogging, what tools are out there and how to get started.

Blogging is a great way to share your knowledge about your product or service with your current clients and prospects.  Business use their blogs to provided timely updates, post newsletters and press releases as well as asking their readership what they want to know.

This new podcast is available for listening online or download at www.otterideas.com/podcasts/


For those of you in the Guelph and surrouding area….

Upcoming Seminars:
Networking for Business Seminar – January 27.
Running a Home Based Business Seminar – January 25

All seminars are from 7pm – 8:30pm at Otter Ideas’ office.  Maximum 8 participants.  $25 to attend.  Free stuff includes a custom name tag for business functions and 30 minute session with Otter Ideas.

To register: http://www.otterideas.com/seminars

January 8, 2010

Upcoming Podcast Topics

Hi everyone,

I”m working on securing new interviews for the Otter Podcast and here are some of the topics and speakers I have lined up.

These are just some of the interviews that I will be conducting over the next little while.  If you have topics that you would like me to touch on or have some valuable information to share with small business and would like to discuss being interviewed, please contact Otter Ideas.

January 5, 2010

Announcing FREE podcasts!

Happy New Year!

So Otter Ideas has been at the podcasting thing since early November.  We have had a lot of fun putting together quick audio clips that can be listened to while on a short to moderate commute.

We have conducted a few interviews so far and they have all been really educational for me, let alone our listenership.

With that we have changed our business model so that we can provide the podcasts for free.

What we found was that we would do an interview with an expert, and shortly thereafter Otter Ideas would be meeting with a business owner that needed that very information and we wanted to share what we knew right away!

So rather than keeping it under lock and key, or in an online subscription model, we are opening up for all to acccess.

We are very pleased to bring this service to you at no cost and will continue to update the podcast offerings on a weekly basis.

To access these podcasts, please visit www.otterideas.com/podcasts.

Thanks!

December 16, 2009

Overview on Importing and Exporting

I wanted to let you know that we have posted another podcast to our subscription service. 

This one is an interview with David Connell from D L Connell Enterprises and he shares with us some of the basics that you need to keep in mind if you’re thinking of taking your business this route.

Topics include:

  • How do I arrange shipping a product from an overseas provider?
  • How do I negotiate pricing with a freight company or customs broker?
  • How do I find out about things like tariff classifications and duty rates?
  • How do I export goods into the USA?

If you are a member, check it out at www.otterideas.com/podcasts or if this topic is of interested to you sign up today!

December 14, 2009

Are you ready to celebrate?

It’s that time of year when people’s thoughts turn to spiced eggnog, holiday cheer and family. 

From a business stand point many entrepreneurs are wrapping up their fiscal year. 

This is a special time for business owners and I often find that it doesn’t get the kind of attention that it deserves. 

I suppose if you planned appropriately you would have done your 2009 goal review and goal setting for 2010 well before this, however if you have been run off your feet and just haven’t found the time, perhaps over the holiday season you can take a few moments to yourself to reflect on the past year and the year ahead.

This is the time of year that I like best as I get to assess my checks and balances and see how the year really did unfold.   Throughout the year I paid very close attention to my goals and put action plans into place to achieve them.  Now I can kick back and review the fruits of my labours.  Naturally there will be items that I will not have achieved 100%.  I’m ok with that.  I know that I’m not perfect and that there are only 24 hours in a day.

This is the time where I want to celebrate my successes – both small and large.  I want to show my appreciation for the people and organizations that made my successes easier and more fulfilling.  I think it is vitally important that no matter what you have achieved you need to pat yourself on the back and acknowledge your efforts to grow your business. 

This kind of celebration is overlooked as business owners will focus on what they haven’t managed to achieve.  It’s kind of the glass 1/2 full versus 1/2 empty syndrome. 

I was speaking with business associates of mine and they were sharing their thoughts with me about how their year went.   They had set a very high revenue goal for themselves and unfortunately didn’t achieve it.  They wanted to grow their revenue by 40% this year.  Sadly they only grew it by 30%.  Given the economy this year, I was astounded that their business grew even that much.  Inevitably I asked them ”Ok so what have you done to celebrate your success?”

These individuals worked very hard this year.  Grew their revenue stream by a large amount and thought that they didn’t deserve to celebrate because they missed the mark. 

Celebrate all the things that you did well in your business. Reward yourself for the successes – big or small.  Give yourself permission to feel proud of your accomplishments and know that even if you miss the target on your ultimate goals that you set for yourself you still have accomplished something and need to celebrate your efforts.

Believe me this makes the business adventure that much more fun.  It’s positive reinforcement for you and will keep you motivated to strive and achieve more in the year to come.

December 7, 2009

Free Online Event Registration Tool

Are you a business that runs events from time to time?  I have just test driven a very nice web based events tool and online registration system.

Ok, so it doesn’t link directly into your site with your look and feel but it can fully function as a stand alone web site for a specific event that you are running. 

Something on (http://www.somethingon.com/) is the site that was recommended to me by Erica Brandl, a business associate of mine.

I found this tool very user friendly and easy to set up.  I wanted to have the ability to collect online registration and payment for my “Networking for Business” seminar and this tool was perfect for it.  I didn’t even use half of the functionality that it comes with.

I opted for the free version which means that in about 5 days my event registration will have a few google ads around the event details and registration but it really don’t be that cluttered. 

What I loved best about this tool is that I could place images, text and such on the home page to brand my company and introduce the course and then have people go to the registration page.

Online payments are done with credit card through paypal so you need to have a paypal business account for this feature to work.  A paypal business account is easy to set up and is free which is another great small business tool to have.

The rest of the features including having speaker pages, giving details about the venue, posting announcements, the event menu if there is one.  You can run surveys from this tool as well. 

It took me about 1.5 hours to get signed up and load up all the seminar details that I wanted there.  The next time around will be much simpler and faster.

I really think this is a great tool for small business owners that are looking for ways to automate event registration without the massive programming cost. 

There comes a time when your business can afford to have custom events registrations and there are even more options when it comes to these tools but if you’re just starting out, this is a great option.

December 2, 2009

What are the top 3 things you want to know/understand as you get your business off the ground?

I’m looking for input from my business professionals and entrepreneurial audience. 

Please share with me what are the 3 things that you want to know as you get your business up and running? 

I’m looking for ideas on what to blog about and possibly great an seminar series or online course with the topics that people mention.

Your participation is greatly appreciated. 

Sincerely,
Chief Executive Otter, Tanya Riemann